Lean Product Management Workshop: How to Achieve Product-Market Fit, Tepper School of Business, Friday, 27. September 2019

In this half-day workshop, product management expert and author Dan Olsen will teach you how to achieve product-market fit. Dan will share product management and Lean Startup advice from his best-selling book The Lean Product Playbook published by Wiley.

Dan will explain his Product-Market Pyramid framework, which is the foundation of his 6-step Lean Product Process for achieving product-market fit.
The Lean Product Process consists of six steps:
1. Determine your target customer2. Identify underserved customer needs3. Define your value proposition4. Specify your Minimum Viable Product (MVP) feature set5. Create your MVP prototype6. Test your MVP with customers

Unlike other books or talks, Dan's advice is very pragmatic and hands-on. You will walk away with tools and techniques you can apply as soon as you finish the workshop.
Dan will illustrate his product advice with examples, case studies, and class exercises.

Each attendee will receive a copy of The Lean Product Playbook, personally signed by Dan.
Workshop attendance is limited to ensure we have an intimate setting that fosters lots of interactive discussion.

Who should attend
Anyone involved in creating or improving a product will find this workshop valuable, including:• Product managers• Entrepreneurs• Designers• Developers• Executives• Marketers• Analysts
The workshop will be held at the Tepper School of Business.
Doors will open at 1 pm, so feel free to arrive early.
I look forward to seeing you at the workshop!
Dan Olsen
Learn more about The Lean Product Playbook
View Dan's LinkedIn Profile

Lean Product Management Workshop: How to Achieve Product-Market Fit

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